Case Studies
Social Media Management, Web Design, SEO, and Video Editing.
Results
%
increase in monthly website traffic
%
Increased New Visitors
%
increase in sitewide conversion actions
(applications started, contact forms, resource clicks)
Ascent College came to Clover Creative Co. with an outdated, slow, and visually inconsistent website that no longer represented the excellence of their academic programs or the spiritual warmth of their community. The site was difficult for prospective students to navigate, making it challenging to find program information, financial details, and pathways to apply. Their backend lacked structure, the MyAscent student hub was confusing, and their team struggled with maintaining a consistent digital presence.
They needed a complete digital overhaul—one that unified their brand, improved user experience, strengthened SEO, and supported their growing enrollment needs. Alongside the website issues, Ascent required a cohesive social media strategy that could raise awareness, highlight student and faculty stories, and keep their community engaged year-round. They wanted a partner who understood both the technical and relational sides of their ministry-focused mission.
Their old website↑
Project Overview
The full project included a complete website redesign using the Divi Builder, driven by a 21-template system to bring structure, clarity, and long-term scalability to the Ascent digital ecosystem. We rebuilt the MyAscent student hub from the ground up, redesigned the navigation for clarity, added better pathways for program exploration, and implemented system-wide consistency in typography, colors, calls-to-action, and content layout.
In addition to web design, we developed a five-day-per-week social media strategy that highlights students, faculty, partners, and community stories. This included monthly campaigns, SEO-backed content planning, branded graphics, video editing, and seasonal/post-event coverage such as graduation spotlights and the #CalledToServe series. The result was a unified digital presence that not only looks better—but functions better for prospective students, current students, staff, and partner churches.
“We have enjoyed every minute of working with Clover Creative Co. It was clear from the start that Cheyenne was deeply invested in our success and intended to go above and beyond at every possible opportunity to align her work with our mission and vision.”
Katy Blevins Calabrese
Director of Marketing – Ascent College
Our approach
Our approach centered on building a digital ecosystem that reflects Ascent College’s mission: accessible education, spiritual formation, and community impact. We combined strong design, strategic content, and technical SEO to ensure every touchpoint—website, social media, and student resources—worked together seamlessly. The goal wasn’t just to make things look better, but to strengthen how students and partners experience Ascent from the moment they visit the site.
Website Design & Development
We redesigned the entire site using Divi, creating 21 modular templates and optimizing every page for usability, clarity, and speed. The new structure improved navigation, reduced friction during program exploration, and aligned the entire website with Ascent’s brand guidelines. After launch, the site saw higher engagement on core pages like Admissions, Programs, and MyAscent.
SEO Strategy & Optimization
We implemented a full SEO plan including keyword research, optimized page structure, improved internal linking, and metadata enhancements. This strengthened Ascent’s visibility for ministry education keywords and increased organic traffic month over month. A cleaner backend and optimized content structure also improved overall crawlability and indexation.
Social Media Management
We developed a consistent five-day posting rhythm covering student highlights, faculty content, program awareness, partner churches, scriptural encouragement, and seasonal campaigns. Engagement increased as Ascent’s online presence became more active, purposeful, and aligned with student and partner interests. Campaigns such as the graduation spotlights and #CalledToServe series drove strong community interaction.
Graphic Design & Branding
We created branded templates for announcements, campaigns, student spotlights, testimonials, and academic updates. This visual consistency helped unify Ascent’s public presence and made it easier for their team to stay recognizable across all platforms. The updated brand visuals increased shareability and student engagement on social channels.
Website Maintenance & Ongoing Support
We provided monthly maintenance, plugin updates, technical fixes, and backend cleanup, ensuring the site remains fast, secure, and up-to-date. Our ongoing support includes analytics monitoring, UX improvements, and continuous content updates so the site evolves with Ascent’s needs. This gives their team confidence that their digital presence remains stable and professional.
Your Next Chapter Starts with the Right Support
At Clover Creative Co., we don’t believe in surface-level support. We believe in partnership. The kind of partnership that rolls up its sleeves, gets to know your business inside and out, and helps you move forward with confidence. Whether you’re looking to grow your brand, tighten your operations, or finally feel like you have a real team behind you, we’re here for all of it.
Let’s talk about what’s possible and how we can help you get there.